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Use evidence-informed tools and tips to communicate safely about suicide online or on social media
Think about the impact of your post on people: Before you post anything related to suicide, take some time to think about -
Promote help-seeking by providing accurate information about support services:
Include a trigger warning:
Only post information that is accurate and verifiable
Provide information that reduces stigma and busts common myths and misconceptions:
Don’t provide detailed information about the location or methods of suicide:
Share hopeful stories and narratives about overcoming suicidal thoughts or feelings:
Ensure that the privacy of the person you are referring to is maintained:
Monitor comments on your post:
Use sensitive language:
It is important to provide information or add a link to a support service such as a suicide prevention helpline, so that viewers of your post know where to seek help if they feel distressed.
You should consider providing a content/trigger warning (For example: “TW: This post contains content about suicide”) in your post to alert other users that the post may contain distressing content. It will help the other users to make a decision about whether or not they want to read your post.
Avoid sharing information that you are unsure of. Avoid reducing suicide to a single cause (e.g., loss of job, failed exam, breakup, etc.). Suicide is a result of a complex set of factors, so you should refrain from speculating the cause of the suicide. You should also be careful and ensure accuracy before sharing any links to an external source of information. Share only trusted sources which provide verified and evidence-based information from health research organizations.
It is important to highlight that suicides are preventable and there is help available. You could also share correct facts about common myths (for e.g., fact- talking about suicide does not lead to or encourage suicide)
Images or content that depict a method or location of suicide must be avoided. It can be upsetting to those who are grieving and may lead to copycat suicides* by other people who are at-risk. This is especially true when talking about the death by suicide of a known public figure and extreme caution should be taken while talking about such instances.
It is helpful to emphasize parts of your or someone else’s experience that demonstrate the importance of seeking early help and support. You could talk about people or activities that helped you/someone else cope with suicidal thoughts and feelings.
Ensure that the privacy of the person you are referring to is maintained:
It can be helpful to monitor the activity on your posts and check for any harmful or unsafe content such as images of suicide or means/methods of suicide, suicide notes, etc. If you do come across an unsafe or triggering response, you could:
Don’t use language which sensationalises, normalises or over-simplifies suicide.
Unhelpful language and content/ Don’ts | Helpful language and content/ Do’s |
---|---|
Don’t say “committed suicide” because it connotes suicide as a crime or a sin. | Use terms such as, “died by suicide”, “took their own life”, “ended their own life” or “attempted suicide”. |
Don’t say “suicide is a solution to problems” | Include messages of hope and recovery (e.g., post links to videos or stories of people who recovered from suicidal thoughts) |
Don’t trivialize suicide by using sensational headlines or pictures to attract attention. | Use simple language which doesn’t feel shocking or jarring. |
Don’t place the blame on one event for suicide. | Highlight that suicide is complex and that many factors contribute towards a person taking their own life. |
Don’t use judgmental phrases such as, coward, selfish, attention seeking, crazy, insane, weak, failure, etc. | Include information on factors that protect against suicide (e.g., early help seeking, engaging in meaningful relationships) or stories about recovery |
Don’t provide information about suicide location or method. | Highlight that help is available and add information about support services. |
Don’t use words that describe suicide as desirable, such as relief, at peace, successful, failed attempt, brave, etc. |
*Copycat suicide refers to imitation of an act of suicide by another person.
References:
1. Chatsafe: A young person’s guide for communicating safely online about suicide (Orygen)
2. Media Guidelines for Reporting Suicide (SPIRIT)
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